Our Mission Statement

“Echo You”

Charmfril is a company founded on the idea of staying true to who you are and what you love. Our phone cases and picture frames, with interchangeable snap on lockets and charms, allow you to express what you hold closest to your heart through the charms you choose.

If you were asked to list everything that makes you unique, how would you respond? Whether your answer reflects your love of fashion, your passion for belting out your favorite songs, or your ability to dance like no one is watching, Charmfril encourages you to hold on to the things that make you, you!

Designed to snap through the holes on our iPhone Cases and Picture Frames, our mix and match charms are meant to inspire you to express your individual passions through the charms you choose yourself. You can choose from a wide variety of lockets with a themed set of floating charms, snap charms, and letter charms, to create your ideal product. Our mix and match capability is what sets us apart from the rest, creating a phone case or picture frame that can evolve with you.

Charmfril is built around the idea of being proud of yourself for where you are now. With our company, we strive to encourage others to hold on to everything that makes them feel special, no matter how big or small. Our charms are an everyday reminder to be yourself, to follow your dreams, and to remember who you are. Be proud to show off who you are, even if it’s through something as simple as the charms on your phone case or picture frame. “Echo You.”

Our Story

Behind “Echo You”

We all need a reason to get up in the morning. A passion, something that motivates, drives, brings excitement, and makes us proud to be who we are.

After a life changing head injury, I had lost mine.

It felt like I had lost everything that made me, me. My path in life was ripped from under me, my love of soccer taken away, and even spending time with friends was difficult.

It wasn’t something I talked about. My family knew not to talk about it, despite living it every day. The physical limitations from my injury were one thing, and the emotional another.

What do you do when the plan you created for yourself is no longer a viable option?

You find something new to fight for.

So that’s what I did. I tapped into the creative side of my brain, something that had always been there but had never received my full attention.

It took hours of inspiration from Shark Tank, years of failures, and some serious perseverance before I had it. A clear goal. A mission. A company. Charmfril.

Charmfril is the Jewelry that lets you showcase who you are through a variety of charms you choose yourself. Create your own Phone Case by snapping on the Locket and Charms that best “Echo You.” Design a custom Picture Frame, snapping in your choice of Locket and Charms, to be a keepsake for years to come.

When I had lost sight of everything that made me unique, it was a scary feeling. With my company, I want to encourage others to hold on to anything and everything that makes them feel special. There my mission statement, “Echo You”, was born.

My charms are an everyday reminder to be yourself, to follow your dreams and to remember who you are. Be proud to show off who you are, even if it’s through something as simple as the charms on your phone.

Echo You.

Ariana Chalifour, Founder

GENERAL INQUIRIES, PRESS AND MEDIA

Ariana Chalifour

echoyou@charmfril.org

PO BOX 3154

Peabody, MA 01960

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